Wednesday, January 13, 2010

Surfer Girl

I will always be a bit of a surfer girl at heart...growing up on the beach, and getting to wear flip flops year-round was an unknown blessing. I miss all the surf brands and underground labels that used to surround the OC...and I was thrilled to find out that Roxy was doing a collaboration with Cynthia Rowley and stepping up their game. The beach brand is definitely geared to the teen market, but there are a bunch of "housewives" that wear Roxy on a regular basis, and some updated styles and cuts would be a good addition for those women. Well, I was excited to finally see Nylon has posted some pics of the Roxy x Cynthia Rowley collaboration. It's a far fetch from the bright neon string bikinis and loud prints Roxy is used to...I'm excited to see the full line. It comes out April 1st at Barneys and Collette...loving the neoprene dress! Also, check out Nitrolicious, she have some cool pics from the preview last week. xo, B

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